Strategies that differentiate and grow
BCom, MCom (Marketing and HR), GAICD
I'm a strategic marketer with twenty year's experience creating and marketing corporate, government and health services brands like Healthdirect, Pregnancy, Birth and Baby, My Aged Care and Carer Gateway. I offer a variety of consulting and advisory services tailored to meet the unique needs of each business. Most recently I've been working with health tech, primary care and allied health service providers on strategies to launch telehealth and digital health services.
My clients benefit from my broad experience in business strategy, governance, strategic marketing, corporate communications and digital transformation. I bring an effective mix of strategic and tactical capabilities to develop integrated marketing and communications strategies that optimise marketing budgets and maximise sustainable results.
Maximise sustainable results
and optimise your budget
I established Wade Marketing to provide marketing and communications expertise to health and purpose-driven organisations seeking to deliver new programs and services with finite budgets.
My services are tailored to meet business needs, delivering specific projects or working on a retained basis for an agreed number of hours per month.
Services I offer include:
brand, marketing and communications strategy
market and stakeholder research
gathering customer intelligence and insights
B2B, B2C marketing plans
stakeholder engagement strategies and plans
digital transformation advice and project management
strategic communications for internal and external audiences
guidance on selecting marketing technology, resource needs and improving operations.
Find out more about how I can help with your business branding and growth needs.